Fall is not the season to spend months building something new while revenue opportunities pass you by. In this class, Kimberly walks you through how to work the business you already have—starting with the difference between revenue, profit, cash flow, and personal income, then moving into revenue targets, transaction goals, capacity, offer selection, inventory, pricing, and seasonal planning.
Across 10 focused modules, you’ll learn how to identify your seller position, mine existing assets for income opportunities, determine what should be sold, bundled, repriced, repurposed, or retired, and build a September–December revenue calendar around realistic numbers instead of wishful thinking.
Inside the class, you’ll work through:
- Revenue targets, expenses, margins, and transaction goals
- The Prepared, Scrambling, Naked, and Overbuilt Seller™ framework
- The Fall Asset Mine™ and Five Fall Revenue Moves™
- The Cash-Flow Ladder™ and 1-2-3 Revenue Rule™
- Capacity planning and the shortest realistic path to cash
- Fall buyer conditions and promotions with purpose
- Revenue projections and multiple planning scenarios
- A complete business case study from assets to execution
- The Fall Revenue Dashboard™ and 7-day implementation plan
The goal is simple: leave with a clearer number, a tighter offer strategy, and a practical revenue plan you can execute before the season passes you by.
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10 Videos
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0 Quizzes
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0 Worksheets
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4 Files
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Module 1 — Fall Is a Conversion Season Set the tone for the season by understanding why September through December should focus on converting existing business assets, offers, and opportunities into intentional revenue.
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Module 2 — First, Know the Money Learn the difference between revenue, profit, cash flow, and personal income—and why understanding the economics of your business must come before marketing harder.
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Module 3 — Build the Number Create your Fall Revenue Target™, reverse-engineer it into transaction goals, account for costs, quantify your time, and make sure the plan fits your actual capacity.
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Module 4 — Identify Your Seller Position Determine whether you are a Prepared, Scrambling, Naked, or Overbuilt Seller™ so you can choose the right strategy instead of following a plan that does not match your current business condition.
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Module 5 — Mine What You Already Have Use the Fall Asset Mine™ and Five Fall Revenue Moves™ to identify what can be sold, repriced, bundled, repurposed, or liquidated before creating something new.
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Module 6 — Build the Fall Offer System Organize your offers using the Cash-Flow Ladder™, the 1-2-3 Revenue Rule™, seasonal buyer conditions, and promotions that each have a clear operational purpose.
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Module 7 — Build the Revenue Projection Give every month a job, project sales instead of guessing, build multiple scenarios, and evaluate whether revenue is actually outrunning the expense engine.
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Module 8 — If You Are Starting Naked Learn how to sell when you do not yet have a warm audience, proven offer, or mature customer base by finding the shortest distance to buyers and using real market response to adjust.
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Module 9 — Complete Fall Revenue Case Study Walk through Tanya’s business from beginning to end as she turns scattered products and services into a realistic revenue target, offer mix, capacity plan, and seasonal commercial system.
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Module 10 — Execute + Measure Finish the plan with your Fall Revenue Dashboard™, seven-day execution steps, six essential planning questions, and a strategy for using fall as your head start into 2027.
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Download the Class Presentation
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Fall Revenue Target Worksheet™
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Fall Asset Mine™ + Offer Decision Sheet
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September–December Revenue Action Plan™